Kraken™
One platform to rule them all.
Large publishers know how hard it is to manage a dozen ad networks across tens or even hundred geolocations at the same time. It’s the same for UA agencies such as Udonis.
Meet Kraken™, a UA management platform that keeps our campaigns efficient.
Kraken™ empowers UA managers to efficiently manage campaigns across different ad networks, consolidates data into a single dashboard, and turns hours of work into minutes.
Ad Network Management
Save time and manage all campaigns from one place. Kraken™ is connected to all the major networks, allowing UA managers to oversee and quickly optimize campaigns on Facebook, Tiktok, Snapchat, Google, and other ad networks without getting lost in all the open tabs.
Data Consolidation
A data-driven approach to user acquisition requires reliable data. Kraken™ pulls data from both the ad networks and major MMPs such as Adjust, AppsFlyer, or Singular. This gives UA managers the ability to compare data from multiple sources, get a clear picture of campaign data, and make the right UA decisions quicker.
When switching to Kraken™, UA managers reduced the time necessary to prepare and launch campaigns by 134% compared to traditional UA. Overall work satisfaction increased by 57% and campaign performance improved by an average of 31%.
Want to boost your UA operations with Kraken™?
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